Author name: Mayur Sethi

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Amazon Creatives Manager

Amazon Creatives Manager (Full-Time) Role: Amazon Creatives Manager (Full-Time) Location: Remote | Flexible Hours  Salary: Competitive (Experience-Based + Performance Bonuses)   Company Vision: We are the trusted partner for 7-8 figure Amazon brands, using data, predictive analytics, and targeted strategies to maximize profitability and category leadership. Our end-to-end Amazon growth management allows brands to scale while we handle the complexities. That’s where you come in as our next Amazon Creatives Manager. What Success Looks Like for Amazon Creatives Manager:   A top-tier Amazon Creatives Manager is a visionary designer and strategic leader who elevates brand storytelling through high-converting A+ Content, storefronts, and visuals. They masterfully balance creativity with data-driven execution, ensuring designs boost CTR, CVR, and client retention. As the role evolves, they build and mentor a team to deliver best-in-class creative solutions at scale.   Job Scorecard (Metrics to measure performance):  Individual Contributor Phase: CTR/CVR Improvement – Increase click-through rates by 15%+ and conversion rates by 10%+ for assigned brands. Project SLAs – Deliver 100% of client projects on time (e.g., A+ Content in 5 days, storefronts in 10 days). Client Satisfaction – Maintain 95%+ client approval rating for design quality and alignment with brand goals. Click up Compliance – Zero overdue tasks, with 100% daily updates on project statuses. Creative Efficiency – Reduce revision requests by 20%+ through proactive client alignment. Leadership Phase (Upon Promotion): Team SLAs – Ensure 90%+ on-time delivery across all creative projects. Training & Development – Achieve 100% completion of team training modules quarterly. Client Retention – Maintain 85%+ renewal rate for accounts under creative management. Compliance Adherence – 100% compliance with brand, amazon guidelines and design best practices. Job Responsibilities: Design & Execution: Own end-to-end creative projects: A+ Content, Amazon storefronts, infographics, and listing imagery that align with brand strategies. Translate client briefs into visually compelling stories using Adobe Creative Suite (Photoshop, Illustrator, After Effects). Optimize designs using Amazon performance data (CTR, CVR) and A/B testing insights. Maintain Asana boards, ensuring tasks are prioritized, updated, and completed ahead of deadlines. Client & Team Collaboration: Lead creative kickoff calls to clarify client needs, present concepts, and incorporate feedback. Partner with Brand Managers and PPC teams to ensure creative assets align with SEO, ads, and sales goals. Proactively identify design trends and Amazon platform updates to keep clients ahead of competitors. Leadership Growth (Future): Mentor junior designers, conduct skill gap analyses, and develop training programs. Overside workload distribution, ensuring balanced task assignments across the team. Refine SOPs for design workflows, quality checks, and client communication. Collaborate with the Creative Director on hiring, onboarding, and performance reviews. Key Skills: Amazon-Centric Design Mastery – Expertise in creating high-converting A+ Content, storefronts, and infographics tailored to Amazon’s ecosystem. Data-Driven Creativity – Ability to interpret CTR/CVR metrics and translate them into design optimizations. Adobe Suite Proficiency – Advanced skills in Photoshop, Illustrator, After Effects, and Premiere Pro. Client-Facing Communication – Articulate design choices clearly to non-creative stakeholders. Leadership Potential – Demonstrated ability to mentor teams, manage workflows, and resolve conflicts. Experience Requirements (Last 2-3 Years of Proven Execution): 3+ Years in Amazon/E-Commerce Design – Portfolio showing A+ Content, storefronts, and measurable results (CTR/CVR lifts). Adobe Creative Suite – Proven expertise in Photoshop, Illustrator, and video editing tools. Project Management – Experience using Asana/Trello to manage deadlines in a fast-paced agency setting. Leadership Exposure – 1+ years mentoring junior designers or leading small projects (preferred). Why Join AMZDataIQ: Ownership & Impact – Shape the visual identity of 7-8 figure brands and see your work drive measurable sales growth. Career Acceleration – Grow from IC to Team Lead in 12-18 months with leadership training and certifications. Cutting-Edge Tools – Access AI-driven design analytics, Canva Enterprise, and Amazon Brand Analytics. Performance Bonuses – Earn up to 15% annual bonuses tied to CTR/CVR improvements and client retention. Flexible Creativity – Remote work, flexible hours, and a stipend for premium design software/plugins. Joining AMZDataIQ isn’t just about getting a job—it’s about building a career with purpose, learning from the best, and making an impact in the Amazon E-commerce Space. Our Hiring Process: As a premium full-service Amazon agency, we receive a high volume of applications and follow a structured hiring process to select the best talent. Our process is completed within 10-15 days, and we notify candidates of their selection or rejection within 1 business day at each stage. Job Skills Assessment (60 mins) – Online test evaluating Amazon brand management knowledge, analytical skills, and strategic decision-making Critical Thinking/Soft Skill Assessment (60 mins) – Assessment to evaluate reasoning, problem-solving, and leadership traits Preliminary Interview (60 mins) – A structured interview to assess technical skills, client management experience, and strategic thinking Final Interview with Leadership (45-60 mins) – Senior leadership evaluates cultural fit, leadership qualities, and overall impact potential Reference Checks (2 days) – Verification of past performance, reliability, and professional conduct Job Offer (2 days) – Selected candidates receive an official offer to join our high-performance team This process ensures we bring on only the best talent to help scale 7 to 8-figure Amazon brands to new heights. How to apply for this position: To apply for this role, simply click “apply now” button below. Apply Now

Open Jobs

BDR – Video Lead Gen

Business Development Representative Role: Business Development Representative (Full-Time) Location: Remote | Flexible Hours Salary: Competitive (Performance-Based + Bonuses) Company Vision: We are the trusted partner for 7-8 figure Amazon brands, using data, predictive analytics, and targeted strategies to maximize profitability and category leadership. Our end-to-end Amazon growth management allows brands to scale while we handle the complexities. That’s where you come in as our next Business Development Representative. What Success Looks Like for a BDR at AMZDataIQ: A top-performing BDR is a creative, tech-savvy self-starter who generates high-quality leads through engaging video outreach. They consistently meet daily targets, book sales meetings, and build rapport with prospects while embodying our data-driven, results-focused culture. Job Scorecard (Metrics to Measure Performance): Daily Video Outreach – Send 10+ personalized video pitches daily via Vidyard/Loom (50+ weekly). Meeting Bookings – Schedule 2+ qualified sales calls per week with Amazon brand owners. Follow-Up Emails– Send 15-20 emails daily to nurture prospects. CRM Accuracy – Maintain 100% updated lead records in HubSpot. Response Time – Reply to prospect inquiries within 2 hours during work hours. Job Responsibilities: Create personalized video audits/pitches (using Vidyard/Loom) to engage 7-8 figure Amazon sellers. Identify and cold outreach to prospects via LinkedIn, email, and facebook messenger. Manage inbound leads, qualify opportunities, and book discovery calls for Sales Managers. Track all outreach in Hubspot CRM, ensuring accurate lead scoring and follow-up. Collaborate with Sales teams to refine messaging and outreach strategies. Stay ahead of Amazon seller pain points and industry trends to craft compelling pitches. Attend weekly strategy sessions with the Sales & leadership team. Watch 5 sales pitch videos from different people each week, see this YouTube Example. Key Skills: Video Production & Engagement – Ability to create concise, persuasive videos that build trust. Prospecting & Cold Outreach – Skilled in LinkedIn Sales Navigator, email sequencing, and facebook / instagram messenger. Tech Savviness – Proficiency in CRM tools (HubSpot), Vidyard/Loom, Slack, and Google Workspace. Time Management – Juggle multiple priorities while hitting daily targets in a remote environment. Sales Acumen – Ask probing questions, handle objections, and articulate AMZDataIQ’s value proposition in the videos. Experience Requirements: 1+ Year in Sales/Lead Gen – Agency, SaaS, or Amazon-related roles preferred (fresh talent welcome with proven hustle). Video Outreach – Experience creating sales videos or content (portfolio examples encouraged). CRM Experience – Familiarity with HubSpot, or similar tools. Amazon Seller Ecosystem Knowledge – Basic understanding of FBA, PPC, or Amazon SEO is a plus. Salary Expectations: Up to $1,500 / Month (No upper limit Cap) You can earn up to $1,500/month (or more) in this job, here is the breakup of how we pay. If you can make good videos, with clear CTAs, then you can make a lot of money Activity Monthly Volume Unit Rate Monthly Earnings Videos Sent out to Prospects 250 $2 $500 Appointments Booked ( if 10% CVR) 25 $ 20 $500 New Clients Sign up (if 8% CVR) 2 $ 250 $500 Total Monthly Earnings……………………………………………………………….. $1,500 If you can make more engaging videos with CTA, then you can earn even more money. We will be training and sharing feedback with you on how to make better videos for the job. Why Join AMZDataIQ: Work with World-Class Colleagues: At AMZDataIQ, you’ll collaborate with some of the brightest minds in the industry—former professionals from Fortune 500 companies who bring their expertise, innovation, and best practices to our agency. This is a rare opportunity to learn from top-tier talent while sharpening your skills in a high-performance environment. Accelerated Learning & Career Growth: We invest in your growth and development by providing hands-on training in Amazon PPC, advanced analytics, AI-driven marketing strategies, and more. With access to cutting-edge tools and expert mentorship, you’ll gain valuable skills that will set you apart in the competitive world of amazon marketing. See the Impact of Your Work in Just 90 Days: Unlike traditional corporate jobs where results take years, at AMZDataIQ, you’ll see the direct impact of your efforts within 90 days. Whether it’s scaling a brand’s revenue, optimizing ad performance, or improving profitability, your contributions will drive real business outcomes—giving you a sense of accomplishment and fulfillment. High Job Satisfaction & Empowering Culture: We foster a culture of teamwork, open communication, and mutual respect. At AMZDataIQ, everyone—from junior analysts to senior leaders & CEO – collaborates and shares knowledge to drive collective success. You’ll always feel supported, heard, and inspired by your colleagues. Excellent Pay, Bonuses & Career Growth: We recognize and reward top talent with a competitive salary, performance-based bonuses, and benefits. Your hard work and results won’t go unnoticed—expect incentives for exceeding goals, and a compensation structure that grows with you. We believe in paying for performance, ensuring that your success directly translates into financial rewards and career advancement. Joining AMZDataIQ isn’t just about getting a job—it’s about building a career with purpose, learning from the best, and making an impact in the Amazon E-commerce Space. Our Hiring Process: Our hiring process is completed within 7-10 days from job application, and we notify candidates of their selection or rejection within 1 business day for every hiring step. Our step-by-step hiring process is as follows: You record a Sales Pitch on loom/Vidyard (See next section below) Job Skills Assessment (60 mins) – After recording the video, click on this application link to complete an online test to evaluate your communication and soft skills. Interview with Manager (30 mins) – within 3 days, shortlisted candidates meet with their manager to evaluate their potential impact on the company and long-term fit. Job Offer – within 2 days, Successful candidates receive an official job offer and join our high-performing team. This rigorous process ensures that we bring on only the best talent who can contribute to our mission of scaling 7 to 8-figure Amazon brands to new heights.    Recording Tips for your Vinyard/Loom Video Engage with the Camera: Smile and maintain good posture. Look directly into the camera when addressing the viewer to build rapport. Speak Clearly

Open Jobs

PPC Specialist

Amazon PPC Specialist (Full Time) Role: Amazon PPC Specialist (Full Time) Pay Range: Competitive (Performance-Based + Bonuses) Company Vision: We are the trusted partner for 7-8 figure Amazon brands, using data, predictive analytics, and targeted strategies to maximize profitability and category leadership. Our end-to-end Amazon growth management allows brands to scale while we handle the complexities. That’s where you come in as our next Amazon PPC Specialist What Success Looks Like for Amazon PPC Specialist: A successful Amazon PPC Specialist owns end-to-end PPC strategy and execution, ensuring clients achieve their SMART advertising goals. They collaborate with the Brand Manager, who leads client communication, joining planning sessions as needed. When a churn risk arises, they work closely with the Brand Manager to resolve issues and retain at-risk clients. Maintains client retention over 80% every quarter. Job Scorecard (Metrics to measure performance):  24-Hour Response Rate: 100% adherence on Slack/Email. KPI Goals: Stay within ±10% of PPC targets. Automation: Use Scale Insights to automate 95% of PPC campaigns for new clients. Efficiency: Reduce PPC cost per order by 15% in 60 days for new clients. Revenue Growth: Increase revenue per click by 10% in 60 days for new clients. PPC Growth: Increase Total PPC Revenue by 20% in 60 days for new clients. Client Retention: Achieve an 80% client renewal rate every quarter. Churn Prevention: Flag and resolve 90% of at-risk clients within 30 days. Job Responsibilities: Own end-to-end PPC management, setting and optimizing SMART goals to meet KPI targets while minimizing wasted spend. Verify ad segmentation, reduce wasted ad spend, and reduce ACOS Ads Setup for new accounts and ensure segmentations, keyword research, and correctly setting ads budgets. Automate PPC with Scale Insights, within 30 days for new clients. Support client retention by working with Amazon Brand Manager to resolve at-risk accounts, maintain an 80% renewal rate quarterly. Work with Amazon Brand Managers, SEO & Copywriting teams and support other PPC related activities as needed Key Skills: A successful Amazon PPC Manager must be highly analytical, goal-oriented, and proficient in ad campaign optimization to drive sales and maximize profitability. This role requires a balance of strategic thinking, automation expertise, and cross-functional collaboration to ensure continuous performance improvements while maintaining client satisfaction. Below are the core skills essential for success in this position: Amazon PPC Strategy & Optimization – Expertise in bid management, campaign structuring, and ACOS/TACoS optimization. Data-Driven Decision Making – Ability to analyze performance metrics, reduce wasted ad spend, and optimize for profitability. Automation & Tools Proficiency – Experience with Scale Insights, bulk files, macros, and AI-driven PPC automation. Keyword Research & Ad Segmentation – Strong skills in keyword discovery, match types, and audience targeting for effective ad performance. Cross-Functional Collaboration – Ability to work with Brand Managers, SEO, and Copywriting teams to align PPC with overall strategy. Client Retention & Problem Solving – Proactive approach to troubleshooting PPC challenges and maintaining strong client relationships to drive retention. Experience Requirements (Last 2-3 Years of Proven Execution): This role is for a performance-driven professional who has demonstrated success in Amazon PPC campaigns within the last 2-3 years and can apply that expertise to drive continuous growth. If you have consistently delivered real results, optimized ad performance, and scaled campaigns profitably, we want to hear from you! Amazon PPC Execution – At least 2+ years of hands-on experience actively managing Amazon PPC campaigns, demonstrating a history of increasing ROI, reducing ACoS, and scaling ad spend profitably. Budgeting & Forecasting –Proven ability to plan, allocate, and optimize ad budgets, ensuring efficient use of ad spend through data-driven bid strategies for 2+ years. Data-Driven Optimization – Strong experience in analyzing campaign data, identifying trends, and implementing strategies that have led to performance improvements. Amazon Campaign Strategy & Execution – Hands-on expertise in structuring and optimizing campaigns, refining keyword strategies, adjusting bids, and leveraging ad placements to maximize conversions. Industry Awareness & Adaptability – Demonstrated ability to stay ahead of Amazon’s algorithm updates, emerging PPC trends, and new ad tools, integrating these changes into successful ad strategies. Client Communication – Experience in client discussions, providing performance insights, and managing expectations with at least 3-4 client accounts through regular calls and reports. Why Join AMZDataIQ: Work with World-Class Colleagues: At AMZDataIQ, you’ll collaborate with some of the brightest minds in the industry—former professionals from Fortune 500 companies who bring their expertise, innovation, and best practices to our agency. This is a rare opportunity to learn from top-tier talent while sharpening your skills in a high-performance environment. Accelerated Learning & Career Growth: We invest in your growth and development by providing hands-on training in Amazon PPC, advanced analytics, AI-driven marketing strategies, and more. With access to cutting-edge tools and expert mentorship, you’ll gain valuable skills that will set you apart in the competitive world of amazon marketing. See the Impact of Your Work in Just 90 Days: Unlike traditional corporate jobs where results take years, at AMZDataIQ, you’ll see the direct impact of your efforts within 90 days. Whether it’s scaling a brand’s revenue, optimizing ad performance, or improving profitability, your contributions will drive real business outcomes—giving you a sense of accomplishment and fulfillment. High Job Satisfaction & Empowering Culture: We foster a culture of teamwork, open communication, and mutual respect. At AMZDataIQ, everyone—from junior analysts to senior leaders & CEO – collaborates and shares knowledge to drive collective success. You’ll always feel supported, heard, and inspired by your colleagues. Excellent Pay, Bonuses & Career Growth: We recognize and reward top talent with a competitive salary, performance-based bonuses, and benefits. Your hard work and results won’t go unnoticed—expect incentives for exceeding goals, and a compensation structure that grows with you. We believe in paying for performance, ensuring that your success directly translates into financial rewards and career advancement. Joining AMZDataIQ isn’t just about getting a job—it’s about building a career with purpose, learning from the best, and making an impact in the Amazon E-commerce Space.   Our Hiring Process: As a premium full-service Amazon agency, we receive a high

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Senior Brand Manager

Role: Senior Brand Manager (Full-Time) Location: Remote | US EST Time ZoneSalary: Competitive (Experience-Based) Company Vision: We are the trusted partner for 7-8 figure Amazon brands, using data, predictive analytics, and targeted strategies to maximize profitability and category leadership. Our end-to-end Amazon growth management allows brands to scale while we handle the complexities. That’s where you come in as our next Senior Brand Manager. What Success Looks Like for Sr. Brand Manager: A high-performing Senior Brand Manager is a proactive leader who owns client relationships, optimizes account performance, and manages a team to drive continuous growth. They ensure clients achieve their brand goals, deliver high-quality service, and prevent churn risks while fostering a data-driven, results-oriented team culture. Job Scorecard (Metrics to measure performance):  24-Hour Response Rate – 100% adherence on Slack/Email KPI Goals – Stay within ±10% of brand targets for assigned accounts Client Meetings – Weekly meetings with assigned clients during US work hours Team Management – Lead and manage a team of direct and indirect reports to ensure high-quality execution of all deliverables for assigned clients Client Retention – Maintain an 80% client renewal rate per quarter Churn Prevention – Flag and resolve 90% of at-risk clients within 30 days Job Responsibilities: Own end-to-end brand management, leading client accounts and ensuring seamless execution of PPC, SEO, content, and operational strategies Act as the primary liaison between AMZDataIQ and the client, ensuring satisfaction, alignment, and strategic direction Drive Amazon sales growth for assigned brands, ensuring they achieve their advertising and revenue goals Manage a small team of direct and indirect reports, providing guidance, mentorship, and accountability Ensure all deliverables are completed on time, aligned with company SOPs, and meet high-quality standards Identify bottlenecks, troubleshoot issues, and provide data-driven solutions to optimize performance Monitor key performance indicators, ensuring continuous optimization, efficiency, and profitability Work closely with PPC Managers, SEO & Copywriting teams, and operations to align brand growth strategies Key Skills: A top-tier Senior Brand Manager must have strong leadership, analytical, and problem-solving skills to ensure seamless brand management and account growth. Amazon Brand Strategy & Execution – Expertise in managing end-to-end Amazon operations, ensuring revenue growth and brand positioning Client Communication & Relationship Management – Ability to lead client conversations, set expectations, and drive satisfaction & retention Data-Driven Decision Making – Skilled in analyzing sales trends, KPIs, and advertising metrics to optimize account performance Leadership & Team Development – Experience managing direct and indirect reports, ensuring a high-performance team culture Project & Task Management – Ability to prioritize, delegate, and execute multiple projects, ensuring timely completion of deliverables Problem-Solving & Churn Prevention – Proactive in identifying risks, resolving client issues, and ensuring continued account growth Cross-Functional Collaboration – Ability to align with PPC, SEO, Creative, and Operations teams for a cohesive brand strategy         Experience Requirements (Last 2-3 Years of Proven Execution): We are looking for a seasoned Amazon expert who has demonstrated strategic leadership and account growth in an Amazon agency setting. Amazon Agency Experience – Minimum 2+ years managing Amazon brands or accounts in an agency environment Leadership & Team Management – Proven experience in leading, mentoring, and holding teams accountable for results Amazon Account Growth – Strong track record of increasing revenue, optimizing sales performance, and achieving brand goals Client-Facing Experience – Ability to communicate with clients, present strategies, and manage expectations effectively Project Management & Prioritization – Experience in coordinating multiple brand deliverables across different teams Data-Driven Optimization – Skilled in using Amazon tools and analytics to drive strategic decisions and improve key account metrics Why Join AMZDataIQ: Work with World-Class Colleagues – Collaborate with former professionals from Fortune 500 companies and industry-leading experts who bring cutting-edge insights into Amazon growth strategies Accelerated Learning & Career Growth – Gain hands-on experience in Amazon brand management, advanced analytics, and AI-driven marketing strategies with ongoing training & mentorship See the Impact of Your Work in Just 90 Days – Your strategic input and execution will directly impact brand growth, ad performance, and profitability in a short time frame High Job Satisfaction & Empowering Culture – We foster teamwork, accountability, and open communication, ensuring that your contributions drive real business success Competitive Pay, Bonuses & Career Advancement – We recognize and reward high performers with competitive salaries, performance-based bonuses, and career advancement opportunities Joining AMZDataIQ isn’t just about getting a job—it’s about building a career with purpose, learning from the best, and making an impact in the Amazon E-commerce Space. Our Hiring Process: As a premium full-service Amazon agency, we receive a high volume of applications and follow a structured hiring process to select the best talent. Our process is completed within 10-15 days, and we notify candidates of their selection or rejection within 1 business day at each stage. Job Skills Assessment (60 mins) – Online test evaluating Amazon brand management knowledge, analytical skills, and strategic decision-making Critical Thinking/Soft Skill Assessment (60 mins) – Assessment to evaluate reasoning, problem-solving, and leadership traits Preliminary Interview (60 mins) – A structured interview to assess technical skills, client management experience, and strategic thinking Final Interview with Leadership (45-60 mins) – Senior leadership evaluates cultural fit, leadership qualities, and overall impact potential Reference Checks (2 days) – Verification of past performance, reliability, and professional conduct Job Offer (2 days) – Selected candidates receive an official offer to join our high-performance team This process ensures we bring on only the best talent to help scale 7 to 8-figure Amazon brands to new heights. How to apply for this position: Submit your application here by clicking on the button below and complete the Job Skill Assessment in the next 3 days Apply Now

Entrepreneurship, Leadership

Private Equity Playbook for Amazon Sellers: How to Build an Exit-Ready Business

85% of Amazon sellers undervalue their businesses by 50%+ during exits. Why? Private equity firms don’t buy revenue—they buy scalable systems, defensible margins, and predictable growth. Here’s how to structure your brand for a 9-figure exit. The PE Mindset: What Buyers Demand The Problem:Most Amazon businesses are built for short-term cash flow, not long-term value. Fragmented operations, founder dependency, and thin margins repel premium offers. The Data: PE firms pay 5–7x EBITDA for average Amazon brands, but 12–15x for those with moats like proprietary tech or global supply chains (Thrasio, 2023). 90% of M&A deals fail due to poor financial documentation (Feedvisor M&A Report, 2023). The Shift:Build a business that thrives without you. Exit-Drivers: 4 Pillars of a $100M+ Valuation Pillar 1: Financial Transparency Use tools like SellerBoard or A2X for GAAP-compliant P&L statements. Key Metric: 25%+ EBITDA margins. Pillar 2: Supply Chain Scalability Partner with 3PLs and manufacturers in 3+ regions to mitigate risk. Case Example: A Brand Partner reduced lead times by 40% using Mexico-based production, boosting valuation multiples. Pillar 3: Brand Equity Beyond Amazon Own your customer data (email/SMS lists) and diversify to DTC/wholesale. Data: Brands with 30%+ off-Amazon revenue fetch 2x higher offers (Tinuiti, 2023). Pillar 4: Recurring Growth Levers Subscription models, evergreen product R&D, and automated retention campaigns. Case Study: How a Brand Partner Secured a $100M Buyout Pre-Exit Challenges: $18M revenue, but 90% reliant on Amazon. Inconsistent margins and manual inventory management. PE Prep Strategy: Systems: Automated financial reporting with Linnworks and Settle. Supply Chain: Dual-sourced production in Vietnam and Brazil (besides China) Growth: Launched a DTC site (25% of revenue in 18 months). Leadership: Hired a COO and CFO to reduce founder dependency. EBITDA Focus: Cut down all fluff from business to grow EBITDA over 25% of Revenue for 2 years. Result: Acquired for 9x EBITDA by a Tier 1 PE firm. 70% of revenue now recurring via subscriptions. Systems helped New team scale business to 2 new geographies. CEO Takeaways: Structuring for a Premium Exit Document everything: Clean financials are non-negotiable. Diversify or die: Reduce Amazon dependency to <70% of revenue. Build a leadership bench: PE wants a turnkey asset. Focus on EBITDA, not just top-line growth. Next Steps: Audit your financials for GAAP compliance. Explore 1–2 new sales channels (e.g., TikTok, Shopify). Request a free audit for your brand to see if it qualifies for a partnership. GET A FREE AUDIT

Entrepreneurship, Leadership

Scaling Amazon Brands: Why Data-Driven Decision Making Beats Gut Instincts

70% of Amazon sellers who rely on intuition fail to scale past $5M. Why? Gut instincts can’t predict demand spikes, PPC fatigue, or supply chain meltdowns. Here’s how data-driven brands dominate with precision. The Problem with Gut Decisions The Risk:Guessing customer preferences or inventory needs leads to stockouts, wasted ad spend, and stagnant growth. The Data: 82% of Amazon sellers over-order inventory due to “gut feelings,” tying up $1M+ in dead stock annually (Jungle Scout, 2023). Brands relying on intuition see 35% lower ROAS than data-driven competitors (Tinuiti, 2023). The Shift:Replace hunches with real-time analytics. The Data-Driven Advantage 1. Predictive Demand Forecasting Tools like So Stocked and Forecastly reduce stockouts by 60%+ using historical sales and seasonality trends.Case Example: Our Partner Brands slashed excess inventory costs by 45% after aligning orders with AI-driven demand forecasts. 2. Profit-Optimized Advertising PPC tools (e.g., Pacvue, Scale Insights) adjust bids in milliseconds, boosting ROAS by 22%+ for top sellers.Case Example: Our Partner brand cut ACoS from 35% to 18% by targeting high-LTV customer segments instead of just keywords & products 3. Customer Behavior Insights Amazon Brand Analytics reveals cross-sell opportunities (e.g., “Customers who bought dog food also purchased dental chews”). CEO Takeaways Data is your compass: Gut instincts can’t scale. Track everything: Profit per SKU, CAC, and inventory turnover. Automate early: AI tools prevent costly human errors. Think beyond PPC, SEO and Product Launch for growth. Next Step: Request a free audit for your brand to see if it qualifies for a partnership. GET A FREE AUDIT

Entrepreneurship, Leadership

The $100M Amazon Blueprint: How Data & Strategy Unlock Hypergrowth

Only 0.3% of Amazon sellers ever cross $10M in revenue. Just a fraction of those reach $100M. Why? Scaling isn’t about selling more products—it’s about mastering strategic inflection points that separate ‘big sellers’ from iconic brands. In this post, you’ll learn the exact data-driven frameworks used by Amazon’s top 0.01% to turn $1M brands into $100M empires. Inflection Point 1: Growing from $1M to $10MAt $1M, most sellers rely on gut decisions and fragmented data. Manual spreadsheets, reactive PPC adjustments, and disconnected systems create profit leaks.   Validation Data: 68% of Amazon sellers stall at $1M–$5M due to poor data hygiene (Jungle Scout, 2023). Brands using centralized analytics grow 3.2x faster by identifying top-performing SKUs and ad campaigns. Actionable Strategy: Move from spreadsheet chaos to a Single Source of Truth (SSOT). Leverage Amazon SP-API and Ads-API (using low code / no code tools like powermyanalytics, openbridge, saras, fivetran etc.) to build your custom Amazon Analytics into a unified CEO dashboard (PowerBI or Looker Studio). Track KPIs (at ASIN level): Sales Velocity, Organic vs PPC Sales%, AoV, Net Profit, Profit Margin, Advertising Cost of Sale (ACoS), TACoS, and Customer Lifetime Value (LTV). Automate PPC bidding with tools like Scale-Insights to reduce wasted ad spend by 30%+. By Pulling 2 years of sales data via SP-API, implement a custom, AI powered inventory forecasting system to accommodate seasonality, growth and improve cashflow and inventory turn (Sostocked or Custom solution)   Success Example:One of our Brand Partner slashed TACoS from 25% to 14% by aligning ad spend with real-time sales velocity data, hitting $8M in 12 months. It is a typical example of how our brand partners can grow their revenue profitably. This extra 9% Net Profit not only boosted their bottom line but also helped them fuel growth leveraging external traffic and micro influencers. Inflection Point 2: Portfolio Dominance & Category Control ($10M to $50M) The Problem:Over-reliance on 1–2 “hero” products caps growth. Margins shrink as competitors enter, and supply chain risks escalate. Validation Data: Top 1% Amazon brands derive 60%+ of revenue from 5+ complementary product lines. Diversified portfolios see 50% higher customer retention (Feedvisor, 2023). Strategy Shift:Transition from product-centric to category-centric strategy. Actionable Steps: Follow the audience and sell them intentionally, just keyword chase will not suffice Use predictive analytics to identify whitespace opportunities (e.g., bundling, subscription models, complimentary apps, Super Fans, celebrity partnerships). Consistently Launch private-label products with 85%+ gross margins. Negotiate exclusivity deals with suppliers to lock out competitors. Trademark or Patent product components, processes to prevent & takedown copycats Build teams for focused expansion into other channels like TikTok, Physical Retail, and Tradeshows Case Example:A Pet Food Brand Partner expanded its portfolio by introducing grain-free complimentary treats and toppers (e.g., roasted meats, freeze-dried formulas) that align with their core kibble recipes, enabling cross-selling through bundled offers and targeted upsells to existing customers. Leverage audience tools in SD & DSP Remarketing. Cross sell to existing customers via Email marketing and mailing coupons via USPS in their top 50 Zip Codes (Zip Code Data Pulled via Amazon SP-API). This integrated approach resulted CAQ reduction of 37%, increasing the customer LTV by 41% and Amazon SnS 90 day retention rate above 83% Inflection Point 3: Hypergrowth Via Automation & Global Playbooks ($50M → $100M+) The Problem:Manual processes collapse at scale. Inventory stockouts, rising CAC, and cash flow gaps derail growth. Validation Data: Brands automating demand forecasting reduce stockouts by 65% and holding costs by 22% (Tinuiti, 2023). Global sellers achieve 40%+ revenue boosts by launching in EU/JP markets. Strategy Shift:Replace human-led workflows with AI-driven systems. Actionable Steps: Deploy machine learning for inventory forecasting (e.g., SoStocked, RestockPro, Forecastly). Build a 24/7 global supply chain with 3PL partners in strategic hubs (US, Germany, Japan). Build shared Resources, teams, knowledgebase to fast track creation of new LoBs, sales channels and geographies. Launch complimentary Brands with Products to cross sell to your main brand audience Run every Line of Business / Channel like a small business contributing to the holding company EBITDA Use dynamic pricing tools like SellerRepublic to stay competitive without margin erosion. Next Step: Request a free audit for your brand to see if it qualifies for a partnership. REQUEST A FREE AUDIT

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